YouTube Analytics

Google replaced Insight with YouTube Analytics.  Check out some of the latest features in Analytics:

• A Quick Overview: A new overview provides all of the information that you care about quickly, while also enabling you to easily access more detailed information.
• More Detailed Reports: Analytics now includes more detailed statistics so that you can have a more precise understanding of your content and audiences.
• Audience Builders: Discover which videos are driving the most views and subscriptions.
• Audience Retention: See how far viewers are watching through your video in the new audience retention report.

I tried it and found there are many useful features to help you understand more about audience, engagement. For example, Traffic source data, it allows you to understand how effective of Video embed on other channels beside YouTube itself.


You can also take a look on infographic here that show you how to use your new Analytics to build and engage with bigger audiences, earn more money, and make better videos.  

1 Billion Views a day at Youtube

On October 9, Youtube reached the 1 Billion Views of Video a day, there are some interesting information from CEO & Co-Founder , Chad Hurley as following.

Looking back at those early days, we were committed to some basic principles that have since become fundamental tenets in the world of online video:

• Speed matters: Videos should load and play back quickly.
• Clip culture is here to stay: Short clips are voraciously consumed and perfect for watching a wide variety of content.
• Open platforms open up possibility: Content creation isn't our business; it's yours. We wanted to create a place where anyone with a video camera, a computer, and an Internet connection could share their life, art, and voice with the world, and in many cases make a living from doing so.

Three years after the acquisition, our platform and our business continue to grow and evolve. We are still committed to the same principles that informed the site early on, but we know things have changed. As bandwidth has increased, so has our video quality. As we've started to see demand for longer, full-length content, we've brought more shows and movies to the site. There are now more ways than ever to make and consume content, and more of you are looking to turn your hobby into a real business. We're working hard to keep up with the fast pace of technology to bring you everything you would expect from the world's largest video site: better quality; a full spectrum of choices and tools for users, partners and advertisers; and ways to make the YouTube experience your own anywhere, anytime.

Elle(21 years), Power Girl in Youtube!

Elle becomes the powerful girl in Youtube and Social Network now that she build the great community via Youtube and other social network sites. She now got almost 3 Million Channel Views with more than 64,o00 Subscribers in her channel. Elle , 21 years old running her own Beauty Channel that cover the makeup tutorials, hauls , tips and tricks and video blogs. This below is info from her profile. She uses many ways to connect with her target group to get update information via Facebook and Twitter. She has more than 11,500 followers in Twitter account. She also running the contest via her channel as well.

This kind of thing is really interesting and you can see how powerful if we use it in the right way.

Let's check it out here youtube here : http://www.youtube.com/user/AllThatGlitters21

This is some figure that her channel quite performs very well,

#28 - Most Subscribed (All Time) - Gurus

#22 - Most Viewed (Today 15 July 2009) - Gurus

#94 - Most Viewed (Today Today 15 July 2009) - Partners

#26 - Most Viewed (This Week) - Gurus

#9 - Most Viewed (This Month) - Gurus

#69 - Most Viewed (This Month) - Partners